About
No one should be alone on the line.
By Your Side started with a simple frustration: a ringing phone you can't answer is a customer lost, a booking missed, a moment gone. Voicemail doesn't fix it. Most people just hang up and call someone else.
So we built an assistant that actually picks up. Not a phone tree, not a robotic “press 1 for sales.” Just a voice that knows your business, answers real questions, books meetings, takes messages, and hands the call to you when a human is what's needed. It works over the number you already have, and it's set up entirely by chatting in plain language.
The goal isn't to replace people. It's to make sure the people who matter, your customers, your callers, the person who needs you, always reach someone, and that you stay in the loop without being chained to your phone. A dependable presence, quietly handling the calls, right by your side.
We're an independent team building this carefully and in the open. By Your Side is in early access now, and we're welcoming our first users.
What every call becomes
What we believe
Dependable, not just clever
A flashy demo isn't the point. Picking up every single time, getting the details right, and never going down. That's what earns trust. We optimise for the boring, reliable things.
Honest by design
Our assistant only speaks from what you give it. It won't invent prices, promise things you didn't say, or pretend to be human when asked. Grounded answers, every time.
Plain-spoken
No jargon, no complicated dashboards. You set it up by chatting, and your callers talk to something warm and clear. Technology should get out of the way.
Come build the early days with us.
Start your 14-day free trial, or tell us what you need. We read every message.